today's AMAZING TV AD : honda's "cog" 2 minute tv spot

for more on this, go to this post :; april 14 post.
the inspiration is mount pinatubo when some years ago, all of a sudden, after decades of being dormant, it decided to erupt, spewing debris and ash several kilometers high, blowing ashes to float everywhere, far and wide, turning the skies gloomy gray as far away as metro manila, hundreds of kilometers away, covering metro manila streets and rooftops with thick ash. the pinatubo eruption was so powerful that its ashes changed the color of sunsets not only in the philippines but also worldwide.

that's what happens when clients and advertising agencies decide to run ads not worthy to be called advertising. its dark, its huge and very irritating and unfortunately, everywhere!

all they are doing is wawam! what a waste of advertising money!

here is a first row view of Philippine Advertising and Philippine Marketing.

mount pinatubo erupts shooting ashes several kilometers high, then floating to blanket many other towns hundreds of kilometers away

new comments from WAWAM! readers

click to view comment in full. also, give us your own comment on any of the posts.

please note that comments are being posted here on a delayed basis, unfortunately, by a few hours from time of posting, so it seems. that is due to two things : (a) all comments are being moderated and (b) this program shows the comments on a delayed basis, not real time.

if you want to read the latest comments, go to the post itself and click "comments".

Monday, August 24, 2009

2009 21st Philippine Ad Congress Teaser Ad

direct pick up from the youtube posting:


Fitting with the theme of this years Philippine Ad Congress (PAC), Perspectives, the PAC has called upon four of the industrys top directors to come together for a historic collaboration. Each director takes on the perspective of a single character on the night of a mysterious magic act. Henry Frejas, director of Nescafes Home/Batanes, Nestle Creams The Offering, and McDonalds Simbang Gabi, tells the story as seen through the eyes of the Magician; Sid Maderazo, director of the C2 Green Tea TVCs, the Coke Beat Game commercial and the Roadrunner short film Power, takes another view of the events on stage through the Assistants eyes; Carlo Directo, director of the Sky Cable TVCs, the McDonalds Burger, Burger TVCs, and the SMART Buddy Double-decker commercial, tells the tale from below through the Stagehands perspective; and AF Benaza, director of Nescafes Jewel, the Selecta Gold Series Platinum, and the Viva Mineralized Water Boy commercial, tells the tale as seen from the audience through the eyes the Volunteers Date.

No comments:

Post a Comment

we encourage everyone to post a comment, their own analysis or views on any of the posts in WAWAM!

we have put all comments to be moderated to make it easy to monitor them and so that WAWAM! can respond to them.

we will not tolerate rudeness or idiocy in this blog. comments that contain personal attacks on any person or posters in this blog will be rejected.

otherwise, we will allow all other comments.