today's AMAZING TV AD : honda's "cog" 2 minute tv spot

for more on this, go to this post : http://the-wawam-file.blogspot.com/2008/04/cog-honda-tv-spot-another-amazing-ad.html; april 14 post.
the inspiration is mount pinatubo when some years ago, all of a sudden, after decades of being dormant, it decided to erupt, spewing debris and ash several kilometers high, blowing ashes to float everywhere, far and wide, turning the skies gloomy gray as far away as metro manila, hundreds of kilometers away, covering metro manila streets and rooftops with thick ash. the pinatubo eruption was so powerful that its ashes changed the color of sunsets not only in the philippines but also worldwide.

that's what happens when clients and advertising agencies decide to run ads not worthy to be called advertising. its dark, its huge and very irritating and unfortunately, everywhere!


all they are doing is wawam! what a waste of advertising money!


here is a first row view of Philippine Advertising and Philippine Marketing.

mount pinatubo erupts shooting ashes several kilometers high, then floating to blanket many other towns hundreds of kilometers away

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Sunday, May 3, 2009

did vitwater revise their manny pacquiao tv ad?

someone sent me a text saying the manny pacquiao vitwater tv ad has been revised - they edited out the manny laughing at himself shot and reduced the "you know...." copy line mentions to just two from the previous 4 mentions. the revised ads were shown during the pacquaio-hatton fight.

i watched the fight but i tuned off and did not watch it everytime the vitwater tv ad was shown and that's the reason why i didn't know if they did or did not revise the ad. i just could not stand to watch that ad on tv.

anyone else notice anything new in that ad?

and we are now wondering - did RFM, makers of vitwater and/or Aspac/Law, vitwater's ad agency read this blog?

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