today's AMAZING TV AD : honda's "cog" 2 minute tv spot

for more on this, go to this post :; april 14 post.
the inspiration is mount pinatubo when some years ago, all of a sudden, after decades of being dormant, it decided to erupt, spewing debris and ash several kilometers high, blowing ashes to float everywhere, far and wide, turning the skies gloomy gray as far away as metro manila, hundreds of kilometers away, covering metro manila streets and rooftops with thick ash. the pinatubo eruption was so powerful that its ashes changed the color of sunsets not only in the philippines but also worldwide.

that's what happens when clients and advertising agencies decide to run ads not worthy to be called advertising. its dark, its huge and very irritating and unfortunately, everywhere!

all they are doing is wawam! what a waste of advertising money!

here is a first row view of Philippine Advertising and Philippine Marketing.

mount pinatubo erupts shooting ashes several kilometers high, then floating to blanket many other towns hundreds of kilometers away

World Clocks

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Monday, May 4, 2009

the offensive nike ad of pacquiao in prayer/Christ crucifixion and the real pacquiao in prayer visual

in early december of last year, for the pacquiao-de la hoya fight, we talked about the nike ad that we found offensive to the catholic faith (read here:

the key point we raised was that the nike ad simulated pacquiao on the cross with his arms raised while kneeling in front of the corner of the boxing ring. the post was much larger than the real thing that made it look like a cross.

one of the things we said that made the reference to the crucifixion of Christ was that the arms were raised to the ropes and that is not the natural position for prayer. the fact that this ad showed manny raising his arms makes it an obvious depiction of the the crucifixion of Christ.

this is the ad:

in yesterday's pacquioa-hatton fight, we were able to finally get a picture of pacquiao in prayer at his corner which very clearly proves our point.

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