today's AMAZING TV AD : honda's "cog" 2 minute tv spot

for more on this, go to this post :; april 14 post.
the inspiration is mount pinatubo when some years ago, all of a sudden, after decades of being dormant, it decided to erupt, spewing debris and ash several kilometers high, blowing ashes to float everywhere, far and wide, turning the skies gloomy gray as far away as metro manila, hundreds of kilometers away, covering metro manila streets and rooftops with thick ash. the pinatubo eruption was so powerful that its ashes changed the color of sunsets not only in the philippines but also worldwide.

that's what happens when clients and advertising agencies decide to run ads not worthy to be called advertising. its dark, its huge and very irritating and unfortunately, everywhere!

all they are doing is wawam! what a waste of advertising money!

here is a first row view of Philippine Advertising and Philippine Marketing.

mount pinatubo erupts shooting ashes several kilometers high, then floating to blanket many other towns hundreds of kilometers away

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Monday, June 16, 2008

Tiger, The Impossible

there is no argument, tiger woods is the greatest player of the game. the question really is do we have enough space to list down all the impossible stuff that he has made possible in his career and those he has yet to make.

let's be honest here, golf is one the most boring game to watch on tv. but i will be watching tomorrow for the finals of the US Open and that's only for one reason - tiger woods is in the finals.

it has only been tiger woods that has made watching golf bearable. in fact, he makes it much more than bearable, it's exciting and breathtaking as basketball and football.
so, tiger, the impossible will play tomorrow for the US Open, and this article is a good read to frame tomorrow's game.

pay attention to what his opponent tomorrow, rocco mediate has to say about woods. last sentence of this article.

tiger, the impossible is always a delight to watch.

In the End, Woods Gets Even

Mediate Stands Between Him and 3rd Open Title

SAN DIEGO, June 15 -- It was 12 feet. It was
Tiger Woods. And Rocco Mediate had no doubt it was inevitable that the greatest player in the game would convert one last birdie putt Sunday to force a thoroughly improbable 18-hole Monday playoff in the 108th U.S. Open.

"Unbelievable," Mediate said seconds after watching on a TV monitor in the scoring area as Woods somehow cobbled together a birdie for the ages after a poor drive into a bunker and a dreadful second shot from the sand at the 527-yard finishing hole. He made up for both transgressions with that one final pressure-packed 12-foot putt that bounced all the way toward the hole before diving down to force the first Open playoff since 2001.

"I knew he'd make it," Mediate said. "That's what he does."

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