today's AMAZING TV AD : honda's "cog" 2 minute tv spot

for more on this, go to this post : http://the-wawam-file.blogspot.com/2008/04/cog-honda-tv-spot-another-amazing-ad.html; april 14 post.
the inspiration is mount pinatubo when some years ago, all of a sudden, after decades of being dormant, it decided to erupt, spewing debris and ash several kilometers high, blowing ashes to float everywhere, far and wide, turning the skies gloomy gray as far away as metro manila, hundreds of kilometers away, covering metro manila streets and rooftops with thick ash. the pinatubo eruption was so powerful that its ashes changed the color of sunsets not only in the philippines but also worldwide.

that's what happens when clients and advertising agencies decide to run ads not worthy to be called advertising. its dark, its huge and very irritating and unfortunately, everywhere!


all they are doing is wawam! what a waste of advertising money!


here is a first row view of Philippine Advertising and Philippine Marketing.

mount pinatubo erupts shooting ashes several kilometers high, then floating to blanket many other towns hundreds of kilometers away

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Friday, September 12, 2008

cadbury - "kurot sa puso" ("pinch on the heart") tv spot

this must be one of the best "kurot sa puso" tv spot i have ever seen. ("kurot sa puso" literally means "pinch on the heart", which actually means it's something very emotional or it's tugging at your heart strings.)

when i saw the ad, i reached for the kleenex and some chocolates.




this ad i think is one of the best examples for the expression, "thinking out of the box". the other question in my mind though is this --- when will they show the singer? if that's the drummer, i want to watch the singer perform!

it's amazing how this combines "kurot sa puso" and humor in one ad. this was one ad where i was laughing from start to finish! cadbury made a lasting impression in my mind!

1 comment:

  1. this cadbury ad is a "must-see" commercial. it's really funny!

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