today's AMAZING TV AD : honda's "cog" 2 minute tv spot

for more on this, go to this post :; april 14 post.
the inspiration is mount pinatubo when some years ago, all of a sudden, after decades of being dormant, it decided to erupt, spewing debris and ash several kilometers high, blowing ashes to float everywhere, far and wide, turning the skies gloomy gray as far away as metro manila, hundreds of kilometers away, covering metro manila streets and rooftops with thick ash. the pinatubo eruption was so powerful that its ashes changed the color of sunsets not only in the philippines but also worldwide.

that's what happens when clients and advertising agencies decide to run ads not worthy to be called advertising. its dark, its huge and very irritating and unfortunately, everywhere!

all they are doing is wawam! what a waste of advertising money!

here is a first row view of Philippine Advertising and Philippine Marketing.

mount pinatubo erupts shooting ashes several kilometers high, then floating to blanket many other towns hundreds of kilometers away

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Friday, October 17, 2008

new american brand launched : Brand "Joe The Plumber", the metaphor for the main street american

there is a new main street american - Joe The Plumber unveiled yesterday during the 3rd and last debate between obama and mccain.

he is now a celebirty. we are just wondering, with his new celebrity status, will mccain eventually owe Joe The Plumber an apology or will joe thank mccain?

After Debate, Glare Of Media Hits Joe
Plumbers Union, Tax Collectors

By Robert

Washington Post Staff Writer
Friday, October 17, 2008; Page

"The real winner" of Wednesday night's debate, John McCain said yesterday at a campaign stop in Downingtown, Pa., "was Joe the Plumber."

That might depend on the definition of "winner."

Joe the Plumber, a.k.a. Samuel Joseph Wurzelbacher of Holland, Ohio, is suddenly (sort of) a household name, featured in a McCain ad and sought after by networks news anchors and newspaper reporters.

McCain would like to meet him in person this weekend, but Wurzelbacher's got a date on Mike Huckabee's Fox News show and might not have the time.

But the emergence of Joe has allowed the state of Ohio to locate the man it says owes nearly $1,200 in back taxes. His motives for confronting Sen. Barack Obama at a campaign stop in his neighborhood earlier this week are the subject of intense Internet speculation. The city of Toledo is preparing a letter to his employer seeking to determine whether he is violating city codes, and the plumbers union is on his tail.

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