today's AMAZING TV AD : honda's "cog" 2 minute tv spot

for more on this, go to this post : http://the-wawam-file.blogspot.com/2008/04/cog-honda-tv-spot-another-amazing-ad.html; april 14 post.
the inspiration is mount pinatubo when some years ago, all of a sudden, after decades of being dormant, it decided to erupt, spewing debris and ash several kilometers high, blowing ashes to float everywhere, far and wide, turning the skies gloomy gray as far away as metro manila, hundreds of kilometers away, covering metro manila streets and rooftops with thick ash. the pinatubo eruption was so powerful that its ashes changed the color of sunsets not only in the philippines but also worldwide.

that's what happens when clients and advertising agencies decide to run ads not worthy to be called advertising. its dark, its huge and very irritating and unfortunately, everywhere!


all they are doing is wawam! what a waste of advertising money!


here is a first row view of Philippine Advertising and Philippine Marketing.

mount pinatubo erupts shooting ashes several kilometers high, then floating to blanket many other towns hundreds of kilometers away

World Clocks

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Thursday, October 16, 2008

obama-mccain 3rd and final debate : did not rock our world, obama on track to win election!

largely a boring debate. conclusion : it did not rock our world which means obama 's winning the presidential election is on track.

key points:
  • mccain did much better than the previous two debates.
  • but it was not earth shaking enough that he was able to turn the tides to his favor. mccain was not supposed to just be better, he was supposed to do an earth shaking performance that he can reverse the trend. that did not happen.
  • obama held his own. no catastrophic blunders.
  • we got to see in some areas sharp differences between the two. that's good for the voters.
  • obama seemed cool and collected, unaffected and confident. he was able to answer all the attacks well - either killing them dead on its tracks or making it sound not very relevant.
  • mccain though obviously more aggressive this time seemed unsure on how to pursue the attacks. the biggest weakness of mccain i think was that he did not have a clear and solid plan on how to manage his attacks. while making "joe the plumber" memorable in the debate, he really needed much more of those types. there were numerous attacks but they were hardly eloquent and hardly stinging. i think the weakness is on a weak line of attack and failure at eloquence.
  • the ayers and acorn things were brought up but no fireworks there. it did not hurt obama. mccain did not score points. in fact in some ways that might have hurt mccain for bringing up some things that were really of no consequence.
  • the race card was not brought up. not that we expected it. we also do not think if ever they want to bring out the race card, it won't be done in this debate at all.
  • no miraculous economic recovery occurred during the time the debate was on. in fact wall street lost 700 points during the day.
  • obama was not complacent and he answered the attacks levelled on him. the debate however became a little more personal than previous.
  • obama did not blow-out. neither did mccain break-out.

given the above, this 3rd debate will favor obama on the whole and will do nothing to very little on mccain's standing. we are near the point of no return, obama is still trending for a win.







source of photo : http://www.usatoday.com/news/politics/election2008/2008-10-15-analysis_N.htm

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