today's AMAZING TV AD : honda's "cog" 2 minute tv spot

for more on this, go to this post : http://the-wawam-file.blogspot.com/2008/04/cog-honda-tv-spot-another-amazing-ad.html; april 14 post.
the inspiration is mount pinatubo when some years ago, all of a sudden, after decades of being dormant, it decided to erupt, spewing debris and ash several kilometers high, blowing ashes to float everywhere, far and wide, turning the skies gloomy gray as far away as metro manila, hundreds of kilometers away, covering metro manila streets and rooftops with thick ash. the pinatubo eruption was so powerful that its ashes changed the color of sunsets not only in the philippines but also worldwide.

that's what happens when clients and advertising agencies decide to run ads not worthy to be called advertising. its dark, its huge and very irritating and unfortunately, everywhere!

all they are doing is wawam! what a waste of advertising money!

here is a first row view of Philippine Advertising and Philippine Marketing.

mount pinatubo erupts shooting ashes several kilometers high, then floating to blanket many other towns hundreds of kilometers away

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Tuesday, July 1, 2008

DM9JaymeSyfu's award winning Bronze Cannes Lions 2008 Garbriela ad - separated from birth from Saatchi & Satchi Poland Ad?

the above ad is the award winning ad of DM9Jayme/Syfu at the 2008 Cannes Lions Awards held recently. it won the bronze award. this ad is for gabriela.

another blog, Pinoy Advertising Tsismax (link below), released the comparison, below, the ad being compared to is from saatchi & satchi poland for amnestry internations. from the comparison, it is obvious the two ads were serparated from birth. they were twins, a female and male, with exactly the same creative elements, including the electric post on a street setting and the all important creative concept of masking tape over the mouth. the last one is the strategy visual of both ads.

aslo, merle jayme is the creative in the shop ,whose name is on the name of the company. before DM9, she worked for ace saatchi & saatchi for many years.

shame! shame! or creative minds across time and space, lots of it always churn the same kind of ads? just a coincidence?

taken from : http://advertizzzing.blogspot.com/2008/06/hhhhhhhhmmmmm.html

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