a brand with an ad like this one - do you take it seriously?
women do take the color of their armpits seriously, well actually anything on their body that is not of the right color, they will take seriously, but this is taking the concern of women on the color of their armpit just a little too much, don't you think? or is it?
you get the message. and you also get laughter. and the all important intent of the ad - never, ever, look at your armpit the same way again.
did you check yours recently?
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